When Baseball Cards Were Baseball Cards

Haenel’s Grocery Store: Where Pecan Park kids shopped for baseball cards in the post-WWII era.

Once upon a time, in the late 1940s and early 1950s, we could drop into Haenel’s corner grocery store in Pecan Park, at the corner of Myrtle and Redwood in Houston, to be more precise, and just to drop another nickel on dreams, we could buy a stick of bubble gum that came stuck to five new baseball cards. For those of us who were Pecan Parkers and kids back in that day, it was one-third science, one-third hope, one-third luck, and one hundred per cent magical each time we so acted and got anything we were actually hoping to find.

What would you rather find in a single pack, two more O’Brien twins cards from the Pirates – or a much more rare appearance by Pittsburgh slugger Ralph Kiner?. Easy answer to a tough accomplishment. A kid could throw all of his money and end up with Elmer Valo, Al Zarilla, and Johnny Wyrostek by the dozens and never to see the day he landed a Mickey Mantle, Ted Williams, or Stan Musial. It just didn’t seem fair at all, especially since we had to scrounge around and find ways to earn most of our nickels doing odd jobs at home or trying to run corner-located cold soft drink businesses.

The key was learning the delivery guy’s schedule and being there as soon as the new cards hit the store. It never took long to evaluate the latest harvest. If your first purchase included an O’Brien’s twin card that was usually a bad omen of more mediocrity to come. If you happened to land a Jackie Robinson or one of those sacred Stan Musial cards, it was whoa! Go find some more nickels before everyone else discovers that a possible mother-load has landed. Yes. We were worse than Wall Streeters when it came to hoarding rare baseball cards. And the street trading that grew from that little sub-culture was fierce.

Rube Waddell

Unlike the Ohio family who recently learned that their older generational patriarch inadvertently left them a small fortune in pristinely stored and preserved 1910 tobacco cards, most of our post-WWII collections went the famous bike-spoke or housecleaning mom routes to the garbage dump. My killer-discarder was my dad. He threw out anything that didn’t move for two days. And that was also one of the big reasons we kept moving. Dad would have done the same to us – or, at least, we thought he would.

Somehow I managed to end up with one card from childhood.It turned up in a little souvenir box I found in storage a few years ago, but, no, it was not a classic Mantle rookie card. It was a timeless Clyde Vollmer card. – Who could ask for anything more?

Today I keep my most valuable card in the safe deposit box at our bank. It’s the same Rube Waddell card featured in this column, a 1909-11 T-206  series item that I bought at a Tri Star show at the GR Brown Center back in 1994. It’s not nearly as important to me as some of those I bought as a kid – even though it cost me far more than a nickel.

Nothing will ever exceed the adrenaline rush joy of those childhood card searches or the ecstasy of finding a cardboard version of a Williams, Musial, or Mantle that you could actually take home.

While I’m thinking of it, I just got to experience another loss that my dad inflicted – and this one is hitting me for the first time: When I was kid, I ordered a collection of 16 pennants, one for each of the 16 major league teams of 1949, and I used them to border the four walls of my bedroom, four pennants per wall. I’m not sure when they disappeared, but it was probably when I was in high school. I must have taken them down by then because I have no memory of them being there later on, but I must have taken them down and stored them when I did. I would never have thrown them away, but I have about a 99 per cent idea as to who did.

Thanks, Dad! You’re not here anymore, and I love you anyway! What you gave us will never be thrown away! You were the loving guiding light that brought me to baseball in the first place and that gift was worth all the baseball cards and pennants in the world to me.

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3 Responses to “When Baseball Cards Were Baseball Cards”

  1. Bob Hulsey's avatar Bob Hulsey Says:

    I discovered Topps baseball cards in Houston,1966 when I was nine. How much gum did I consume the next 5-6 years in my zeal for cards?

    Around 1966, my parents were well-off enough to have a black housekeeper, a thin woman named Walter. One day while cleaning, she accidentally knocked over my glass of milk onto my cards and vowed (perhaps in fear of being fired) to replace my damaged cards for me.

    She bought pack after pack after pack, hoping they’d contain my missing cards. I don’t know how many nickel packs she bought but it went on for weeks.

    She didn’t realize it but Walter was feeding an addiction for cards that took about six years to subside. I loved that old UToteM store at I-10 and Bingle where I could get an Icee and buy a few more cards.

    Only as I got older did I realize how unfair I had been to Walter. She probably needed every nickle just to pay bills and feed her family yet she was spending money on me for baseball cards I truly didn’t need and my parents could afford far more than she could. But a child in Houston in the 60s, I just didn’t have that sensitivity.

  2. Wayne Roberts's avatar Wayne Roberts Says:

    My source was Cunningham’s Pharmacy next to the Minimax near the SW corner of the loop on Bellfort. I used to think my mom tossed my cards because i couldn’t locate them. However, she put the shoebox full of them up on a shelf in my closet and I came across them when i was clearing out the last of my junk after getting married. Problem was, I imagined I had a lot more than I had in reality. And all my pristine 1962 Houston Colts had tack holes from where I stuck them on my bulletin board. A few really nice cards from that era survived, including a mint Musial, Mays,and ultimately a rookie Stargell (which has a Colt 45 on it but no tack holes). Never could get those darn Mantles though.

  3. Mark's avatar Mark Says:

    My main source was Zim’s Ice House on Blanco Road in San Antonio. I’d walk down the two blocks from my house to buy some every chance I got in 1960 and 1961. When we moved to Houston in 1961 I’d walk five blocks from my house to the 7-Eleven on Airport and Chimney Rock, and I got my Here Come the Colts booklets from the Phillips 66 station across the street. We spent a month in New York City in the summer of 1961, and that’s how I finished the Topps high series that year. Until then I didn’t realize that the high numbered Topps cards didn’t make it down to Texas late in the summer because, apparently, of a perception in Texas that folks are thinking much more about football than baseball by the time August rolls around. When baseball card shows were invented in the 90s, I was able to finish out my 1962 Topps set.

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